Residents of Indianapolis, IN, Matt and Luke Geddie, were raised with a profound sense of social conscience — to change and save the world. Following Matt’s high school and Luke’s college graduation, the brothers went to southeast Asia and were drawn to Vietnam.

Luke stayed and started an import/export company. He also discovered the Bên Tre Province in Vietnam, part of the Mekong Delta, where the soil is very salinic: spectacular conditions for growing coconuts. Then, he met an engineer who developed the Nutralock System, a machine/process to cold process coconuts without over-heating the meat, leaving the coconut oil 100% raw — no chemicals or heat-induced changes.

Matt returned to the United States to attend Stanford University and then get his Executive MBA at Purdue University. Luke resides both here and in Vietnam. Today, the brothers run Skinny & Co., an Indianapolis-based company specializing in 100% real, raw coconut oil and beauty products.

It was the brothers’ mother, Joy, who first confirmed Luke’s suspicion that coconut oil from Vietnam was a real contender. She tried the sample Luke brought home and immediately began having more energy and losing weight. Hence, the name “Skinny.” Although it is not marketed as a weight loss product, Skinny is the only coconut oil on the market that is wild harvested, hand-pressed, small batch, 100% pure, 100% raw and 100% virgin (there is less than five hours from when the coconut is picked to when it is processed.)

Many other coconut oils add the FDA-allowed 20% mixture of “filler” oils in to cut costs, but not Skinny & Co. — and you can see the difference. The completely clear liquid is a testimony to its largely unprocessed purity.

“We are located in Indiana because Luke and I have a strong commitment to home,” explains Matt Geddie, President of Skinny & Co. “We are a land-locked state without mountains or water to help purify the ecosystem. Making and selling our premium coconut oil and beauty products here, not only supports the local community, but its overall health.”

Look for Skinny & Co. Coconut Oil, Oil Pulling (great for cleaning your teeth and ridding your mouth of toxins), Body Butter, Facial Oil, Lip Balm, Shampoo Bar and Coffee Soap in our Health, Beauty & Wellness Department. Visit for exciting ways to incorporate coconut oil into your daily beauty routine and diet!